Gemma Sweeren

Senior webadvisor, Ministerie van Financiën (Dutch Ministry of Finance)

Gemma Sweeren is a senior webadvisor for the Dutch ministry of Finance in The Hague. She was project manager for the realisation of their new corporate site which is based on open source software and technology.

After several years of working experience as a consultant in interactive communication for a financial organisation followed by an internet agency, she joined the ministry of Finance over five years ago.

Since March 2007 she also has been working as a Styleguide consultant for the Dutch government advising national government organisations on the benefits, implementation and use of the Dutch Styleguide for the internet.

On an educational level Gemma has a degree in International Business Communication of the University of Nijmegen. Privately she lives in Amsterdam.

Ministerie van Financiën (Dutch Ministry of Finance)

The Ministry of Finance ensures that the tax system is both enforceable and acceptable to the population. It monitors the income and expenditure of all the Ministries and makes sure that Government money is spent efficiently and effectively.

The Ministry is also in charge of domestic financial and economic policy, or in other words, the broad outlines of the income and expenditure of businesses and consumers. It ensures that the money markets function satisfactorily, that financial institutions remain sound and that payment services are reliable; these, after all, are the pillars on which a healthy economy must rest.

The Ministry is also responsible for aligning the national financial-economic policy of the Netherlands with that of Europe and the rest of the world.

Presentations

Wednesday, November 7^th: 14.30 - 15.15

Track: E-government

The good, the bad and the ugly

Dutch standards: Web guidelines and more specifically on the Dutch Style Guide.

This Style Guide for government websites was developed to increase uniformity, accessibility and coherence in communicating with Dutch citizens via the web. There is also a English translation of the Style Guide

Recently, the Style Guide was awarded the ePractice.eu Good Practice Label 2007.

Download

• cmf2007 Slides: The good, the bad and the ugly   
• cmf2007 Slides: The first ministry website to use an open source cms